We've put together this proposal based on our conversation and a thorough look at your business. Halo Skin & Scar operates in a highly visual, emotionally driven niche and there is an enormous opportunity right now to grow your bookings, dominate local search, and build a community of loyal clients who refer others.
This proposal covers four service areas: SEO (Search Engine Optimization) & GEO (Generativer Engine Optimization), Media Buying (Ads Campaigns Management), Social Media Management, and Email Marketing each designed to work together as a complete growth system for your clinic.
Search is changing fast. Beyond traditional Google rankings, a new opportunity called GEO (Generative Engine Optimization) is emerging and it's one of the biggest untapped advantages for businesses like yours right now.
When someone asks ChatGPT, Google AI Overviews, or Perplexity "where can I get scar camouflage in Dallas?" your business needs to be the answer. GEO is the practice of optimizing your content so that AI powered search engines and assistants recommend you by name. This is a massive, underutilized edge over your competitors in DFW, and very few local aesthetic clinics are doing it yet.
We will manage and optimize paid campaigns across both Meta (Facebook + Instagram) and Google, using a smart full funnel approach from awareness all the way to retargeting warm leads and past website visitors. This is where your fastest return on investment will come from.
Re-engage everyone who visited your site, watched your videos, or interacted with your content but didn't book. We'll offer them a 5–10% discount to convert hesitant leads into confirmed appointments.
Target people actively searching for your competitors by name on Google. When someone searches for a rival scar clinic in DFW, your ad appears first — stealing qualified, high-intent traffic.
We'll upgrade your Google campaigns to the Demand Gen objective — Google's latest AI-powered format that places immersive visual ads on YouTube, Discover, and Gmail to create demand before people even start searching.
Top of funnel (brand awareness) → Middle of funnel (education + trust) → Bottom of funnel (book now) → Retargeting (recover lost leads). Each stage has its own creative and objective.
This is our management and optimization fee only. Ad spend budget is separate and goes directly to Meta/Google you control it.
* Minimum recommended ad spend: $500–$1,000/mo (paid directly to Meta/Google by you)
Your existing clients and past enquiries are your most valuable asset. A well-crafted monthly email keeps Halo Skin & Scar top of mind, drives repeat bookings, and turns happy clients into referral machines.
No hidden fees. No long-term lock-in contracts. Just results-focused work, month by month.
Benefits with Ads Analytica Services: You will get priority support, a dedicated project manager, and a free strategy discussion meetings.
We confirm the services, sign a simple agreement, and schedule a 60-min onboarding call to gather everything we need from you.
Week 1: We build your content calendar, keyword strategy, ad creatives, and email templates all shared with you for approval before anything goes live.
Week 2: Everything goes live. Ads, social posts, first email, and SEO optimizations all begin in the same week for maximum momentum.
Every 30 days we review performance data together, identify what's working, and double down. Campaigns improve month over month.
We're excited to work with you again, Jazzie. Let's build something that fills your calendar and grows your brand in DFW and beyond.
Accept Proposal & Get Started
Social Media Management —
Stay Consistently Present
Consistency is the biggest challenge for busy clinic owners. We'll handle the content calendar, captions, graphics, and scheduling so your pages stay active and engaging without you having to think about it.
Up to 2 posts per week per platform crafted around your treatments, transformations, education, and promotions.